Since the 1990s, Shino has worked as a top hair stylist and makeup artist across a wide range of settings, including magazines, television, movie shoots, fashion shows, and weddings. Her creative and innovative techniques have earned her recognition and trust from numerous celebrities.

Now based in Hawai‘i, she leads “Bilino,” the beauty agency she founded, continuing to shape the brand’s identity and uphold the quality of its services. Drawing on her extensive experience in the field, she focuses on building a trustworthy team and creating a supportive environment that meets the unique needs of each client.

Naoko, Bilino’s top artist, has worked in Japan as a hair stylist and make-up artist on TV shows, advertisements and fashion shows. She joined Bilino 2013. Her creative ability has made her in high demand for stylish weddings and movies. She has worked with Japanese and International media and wedding companies. Her make-up outcome produces a natural becoming style which has made her very popular on Instagram and blog.